Day 2 on BRAKING AIDS Ride was greeted with spectacular weather. You’ll notice riders and crew wearing red dresses in these photos, because it’s “Red Dress Day.” The tradition started on AIDS LifeCycle, the seven-day AIDS ride from San Francisco to Los Angeles. It was someone’s idea that everyone should “dress red” for a day so that on a portion of the route that looped back on itself there would appear to be a giant AIDS ribbon if viewed from above. Somehow “dress red” got reversed to “red dress” and has remained that way ever since. BRAKING AIDS Ride picked up the tradition in 2010.
Alan Barnett, NYC event photography