Every September I volunteer to photograph Braking AIDS Ride, the 275-mile AIDS ride from Boston to New York to benefit Housing Works. The ride producer had the opportunity donated to make some posters to use along the ride, and in a brainstorming session, we came up with this crazy idea to promote Housing Works’ initiative to end AIDS as an epidemic in New York State by 2020. This poster will be at the first rest stop in New York, and the hope is that riders will take photos and selfies with the poster. I volunteered to do a studio shoot with ride participants as models. It was as fun as it looks and the outtakes prove that.